Job Description
The Associate Vice President (AVP) of Marketing, Communications, and Outreach is a strategic and results-driven leader responsible for
advancing the College’s mission through bold, cohesive, and innovative marketing, communications, and recruitment initiatives.
Reporting directly to the President and serving as a key member of the President’s Cabinet and VP Council, the AVP provides vision,
leadership, and execution for Admissions, Marketing & Communications, the Print Shop,and Website management. This executive role
oversees all internal and external communication strategies, including branding, media relations, advertising, digital engagement, public
relations, and web services. The AVP is instrumental in shaping and implementing recruitment and outreach strategies, ensuring alignment
with the College’s Strategic Plan, Institutional Operational Plan, and enrollment management objectives. With a focus on data-driven
decision-making and strategic enrollment growth, the AVP leads high-impact marketing and communication efforts that enhance the
College’s visibility, engagement, and impact within the community and beyond. This position plays a critical role in fostering
collaboration across departments, strengthening institutional branding, and driving innovative approaches to student recruitment and
engagement.
This position will remain open until filled- but preferential consideration by April 11, 2025.
Illinois Central College is an Equal Opportunity/Access/Affirmative Action/Pro Disabled & Protected Veteran Employer.