[Hiring] Content Strategist Team Lead @BeInCrypto

June 27, 2024

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Job Description

About your BE[IN]CRYPTO:

We produce trusted information about crypto, blockchain, and Web3 that educates, engages, and inspires. We’re not only shaping the future of crypto, but also redefining it with innovation, creativity, and a commitment to excellence.

Our platform is trusted by more than 10 million readers worldwide who get access to all things crypto in 20 different languages, covering major news and generating original content.

Beyond Media, we’ve packed our digital nomad backpack with products like Learn (educational content), Rankings (tools for traders), and Jobs (tool for candidates).

The team of BE[IN]CRYPTO works fully remote from more than 60 countries. It is very flexible with the open, dynamic, fun, and driving constant reinvention culture.
We are seeking a Content Strategist Team Lead to join our Editorial team.

The main focus for you will be:

  • To build a strong worldwide team of professional writers;
  • To define a clear strategy and direction for the BE[IN]CRYPTO audience to grow and implement related processes;
  • Manage content production of publications for the main domains of BE[IN]CRYPTO.


  • Develop and manage the implementation of the global content strategy and editorial calendar for the main company’s domains;
  • Manage and lead Content Strategy team, providing guidance, support, and mentorship to ensure their success and professional growth;
  • Collaborate closely with the SEO, marketing, editorial and partnership teams to ensure a cohesive and effective content strategy across all platforms;
  • Drive the implementation and execution of the SEO, marketing, editorial, and partnership strategies and tactics in the content strategy to achieve key results;
  • Analyze the main domains content plan, SEO optimization and make improvements;
  • Analyze competitors and target audience for the main company’s domains;
  • Research crypto trends and user behavior for the main company’s domains to form holistic content/technical strategy approach;
  • Provide thought leadership and project management across strategic initiatives;
  • Develop content testing frameworks to better standardize and optimize content development efforts globally and locally;
  • Check the accuracy of articles and propose edits as needed.


  • English as a native/fluent speaker (is a must);
  • Crypto enthusiasm and wide knowledge about crypto (is a must);
  • Strong leadership and team management skills, with a focus on fostering a positive and collaborative work environment (5-10 people);
  • Strong analytical skills: good knowledge of Google Analytics, Ahrefs, search console, other analytical tools, SEO, and keyword research;
  • Deep understanding of the implementation and execution of marketing, editorial, and partnership strategies and tactics to achieve key results;
  • Strong communicative skills and leadership vibe – you will have a lot of communication with departments;
  • Hands-on experience with Content Management Systems (WordPress);
  • Proven work experience in an analytics/management/editorial role;
  • Excellent written and verbal communication skills, attention to detail;
  • Strong project management capability and detail orientation.


  • A true startup experience – no rules, no bureaucracy, and the opportunity to have a meaningful impact on a growing business;
  • A culture of autonomy and accountability;
  • A people-focused organization dedicated to making sure you’re maxing out on learning, growth, and impact, and getting recognized for the great work you do along the way;
  • Constant growth opportunities;
  • The chance to join a stellar team of talents and learn from them;
  • We have team members in 60 countries all over the world! Wherever you go, you can meet someone from the BE[IN]CRYPTO family;
  • Fully remote working mode.

If you feel that being a Content Strategist Team Lead at BE[IN]CRYPTO is your dream job, send us your CV with a cover letter and portfolio.

Hiring flow:

  • An interview with our recruiter: we will learn more about each other.
  • A short test assignment: we would like to know more about your experience and main achievements.
  • An interview with our hiring manager and CEO: you will get to know people to work with and will dive into all the job details.

Join our BIC creative team and take your professional experience to the next level!

About the company

What is BeInCrypto about?

BeInCrypto was created to unite and set you free from the hands, pockets, and minds of a controlling monetary system.

Here, we create educational content and products for all things crypto that will help you to pave your way in Web3.

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